What are you doing it for? – February 2017

I love projects. I compartmentalise in tasks, and greater than that, I spend my time organising events because I love the spontaneity and how it’s never the same thing. Recently, a friend of mine launched his app – Cloudline. Coded by himself. I know. If you’ve met me in the past year, you’ll probably know that I…

Uploading “on-the-line” – January 2017

Instagram is awesome. Think about it – in 2010, no platform was specifically devoted to in-the-moment media and famously, showing you what I had for lunch. Unknown A photo posted by evelynong.co (@evelynong.co) on Sep 17, 2016 at 10:37am PDT People are grappling with the instantaneous nature of social media, posting something as soon as…

Photographing events – January 2017

This week I’ll be speaking about photographing events. As a beginner, not a professional, getting paid for photographing events is a massive deal. Photography is one thing – you can photograph anything. Photographing events is a whole different world on its own. When I started photographing events, I had no idea what I was doing. Again, thank you Google for helping…

An ode to good company – December, 2016

I’m not religious, but Christmas, for me, has always been a time to celebrate the year we’ve had, the things we’ve experienced, and the things were grateful for. Much like Thanksgiving, Christmas is also about the food, but more importantly, about the company you have. Com-pa-ny: ˈkəmp(ə)nē/ noun: the fact or condition of being with another…

Let’s talk about commitment – December 2016

Let’s talk about commitment. Over the past few weeks I’ve learnt – not everything, but a lot. In one of the other blogs, I wrote what Startup Weekend was. What I didn’t tell you, is that that was the simple explanation from an observer’s point of view, a very two-dimensional, what-I-saw-on-the-surface post. What is Startup Weekend –…

Museums are not dead – November 2016

As someone who takes photos, makes short videos and plays instruments (and, on occasion, spills paint on paper), I appreciate museums. I grew up being aware of various cultures and because of that, I took in a lot of art. Art was inevitable for me, and I think it’s inevitable for everybody. From what I’ve…

What is Startup Weekend – November 2016

I didn’t use to understand Startup Weekend. But now, I have an even bigger respect for the participants, the mentors and importantly, the organisers. Let me try and tell you why. How does it work? It’s 54 hours. No talk. All action. You go in on Friday night, not knowing anybody and come out of Sunday having…

How you should get involved with charities – October 2016

The social context of businesses advocate that being involved with charity work is a strategy. It tells us that corporate social responsibility for businesses makes them look like two things, either they look like angels (pleasing stakeholders, generally) or, if you don’t buy any of that, they look like greedy corporations trying to just look good.…

Photo Story: Ashley Isham SS17 Fashion Show, London Fashion Week – September 2016

Inflatable flamingos, various beach toys, bold colours, a meta and interactive experience. Yesterday, I went to London Fashion Week. My first fashion week, my first fashion show, my first time shooting at an event in manual. From Singapore, Ashley Isham is most known for his “signature draping, strong tailoring, distinctive blend of high-octane glamour and…